About Magic Tree


Sera Roadnight is the CEO and Founder of Magic Tree.   With over a decade of PR and artist management experience, Sera has developed and assisted artists in building their careers from the ground up.  Her experience as a publicist and artist manager offers clients a knowledgeable and diverse outlook in the ever-changing music industry and provides them with the tools to maximize their position in today's market.  As a publicist, Sera uses her inside knowledge to deliver the best results possible for her clients. She provides a fresh approach and tailors each pitch in the most effective way placing clients in the spotlight through national and regional media outlets.   Throughout the growth of her business, Sera maintains her dedication and personal approach with each client.


Magic Tree is a boutique PR firm specializing in working with up-and-coming bands and artists. We creates innovative, attention-grabbing campaigns that get our clients covered in online media. We secure editorial coverage including ep/album/song reviews, song and video premieres, interviews, artist spotlights, live reviews, social media take-overs, playlist placements, national tour press, and more. We distribute digital promotional materials to national and overseas publications, taste-makers, lifestyle magazines/zines, blogs and playlist curators.



Indie film pitching to the music and pop culture media is another thing we love doing. We’ll handle pitching your film to trades, local and national media outlets, organizing interviews, Q&A’s, managing reviews and creating buzz about your project. 



Monthly or project based.


Music Licensing for TV - Web Series


  • Album / EP Campaigns
  • Single and Video Campaigns
  • Tour Press
  • Playlist Promotion
  • Consultation Sessions


  • We do not accept management client submission.